Email is akin to a digital hydra. For every message you conquer in your inbox, two more swiftly take its place. You pass crucial information to a colleague, only to be overwhelmed by a flood of newsletters. Imagine if AI could be your personal email, Hercules.
Since my initial delve into this field last year, the landscape has evolved dramatically. Now, you’ll find robust tools that not only help compose emails but also enhance communication, sift through conversations, and rapidly eliminate junk mail. This is a far cry from the early AI email applications that merely used OpenAI for drafting emails.
I dedicated two weeks to researching and testing top AI email assistants, compiling a shortlist for you to explore—along with a few promising apps to watch. For those interested in creating their own AI-powered email workflows, I’ve also included a brief guide on how this technology can assist you.
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What can AI bring to email?
AI has demonstrated a solid grasp of human language, making it a valuable tool to enhance existing automation. While not quite ready for unsupervised operation, it can significantly improve your workflow by understanding and generating language, making preliminary decisions that you can refine.
But what does this mean for AI email apps? Let’s explore the key AI features that can automate your inbox.
Generative AI email
Currently, the primary application of AI in email is generative text. When drafting a new email, you can use a prompt—similar to ChatGPT—or generate replies based on the sender’s message.
Additional features include spell-checking, rewriting, quick reply suggestions, or even creating a one-click pre-generated response.
Processing email content
AI’s ability to understand language allows it to analyze email content, enabling functions such as:
- Sentiment analysis: Gauge the sender’s mood to tailor your response accordingly.
- Topic recognition: Use this to sort emails with tags, labels, or folders, and set rules for automatic forwarding or prioritization.
- Summarization: Condense emails or threads for easy filing or to brief new collaborators.
What makes the best AI email assistant software?
Generative AI alone isn’t sufficient. The best AI email assistants must offer more. Here are the criteria I used while testing these apps:
- Easy email integration: Should integrate smoothly with popular email services.
- Inbox management: Focused on personal inbox management rather than sales or customer service.
- AI features: Beyond generative text, including sentiment analysis, intent detection, automatic labeling, and data extraction.
- Productivity and automation: Should offer additional features to save time and help achieve inbox zero.
- Data privacy: Must ensure the security of your private emails.
For two weeks, I scoured the internet for AI email assistants. After filtering out those with basic generative AI capabilities, I tested a select few, sending emails between my accounts, tweaking settings, and assessing the AI’s performance. Here are my top picks:
List of the 10 Best AI Email Writers:
1. Flowrite
Flowrite is an AI email writer that crafts emails and messages, reducing the time and effort required. It’s useful for teams in sales, marketing, leadership, customer support, and more.
Pricing:
Flowrite offers four plans, including a 14-day free trial. The basic plan starts at $4.
Pros:
- Generates high-quality email drafts tailored to your requirements.
- Integrates with Gmail, LinkedIn, and Outlook.
- Provides three personalized draft versions to choose from.
- Can be briefed about your role for a more accurate copy.
- Includes an AI template gallery.
- Works across popular web browsers.
- Embedded grammar and spell-check.
Cons:
- Limited to web platforms.
- No template-saving or editing features.
2. Copy AI
Copy AI stands out as a widely favored and user-friendly tool for generating copy swiftly. It’s versatile, capable of crafting Instagram captions, nurturing email subject lines, and cold outreach pitches. When you’re creatively stuck, it can even propose alternative copies.
Pricing:
The free plan offers a 2,000-word limit with basic features. The monthly subscription is priced at $49, but an annual payment reduces it to $36 per month.
Pros:
- Generates digital ad copy, social media content, website copy, eCommerce descriptions, blog posts, and sales copy.
- The pro version supports multiple languages.
- Tailors content to your target audience.
- Built-in tools help brainstorm content ideas and short copies.
- Comes with pre-trained templates.
- Produces human-like text.
- Intuitive interface.
Cons:
- AI dependency might not always yield perfect results.
- Can introduce unnecessary information.
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3. Botowski
Botowski is an AI email writer who helps create compelling email copies with just a brief description. It also offers tools for generating slogans, templates, and blog content.
Pricing:
Botowski has a free plan (15,000 words/month, 500 words/day) and paid plans starting at $19/month.
Pros:
- Sparks creative ideas for emails.
- Allows tone setting based on a description.
- Provides multiple copy templates to choose from.
- Free account option with daily credits.
- Avoids plagiarism.
- User-friendly interface.
Cons:
- Limited customization control.
- Sometimes produces generic text.
4. YAMM
YAMM is an intuitive AI email writer that assists with subject lines, email composition, sentiment analysis, and tone correction. It supports bulk emailing to enhance outreach.
Pricing:
YAMM offers a free individual plan (50 recipients/day) and paid plans starting at $25/month.
Pros:
- Integrates with Gmail and Google Sheets for efficient emailing.
- Personalizes various email components.
- Tracks metrics like open rates and clicks in real time.
- Allows email scheduling for optimal timing.
- Cost-effective.
Cons:
- Daily email limits.
- Dependence on external services like Gmail and Google Sheets.
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5. Smartwriter AI
Smartwriter is an AI-driven email marketing tool designed to create personalized emails that secure positive responses more efficiently and cost-effectively. It automates email outreach, eliminating the need for constant research.
Pricing: Three plans are available: basic, popular, and pro. The basic plan starts at $59 monthly, with a 20% discount for annual payments.
Pros:
- Collects prospect data to craft tailored emails.
- Facilitates one-on-one customer relationships.
- Chrome extension finds verified emails and LinkedIn data for personalization.
- AI reads blogs, understands context, and generates personalized backlink requests, enhancing link acquisition.
- Quick and efficient copywriting.
- Ideal for cold email outreach.
Cons:
- May produce overly generic responses.
- Frequent customer support complaints.
6. Rytr
Rytr AI is a powerful tool that assists users in generating high-quality content effortlessly. It’s straightforward and effective for crafting conversion-worthy email copy and responses.
Pricing:
The free plan includes 10,000 words per month. Saver and unlimited plans start at $9.
Pros:
- User-friendly and intuitive interface.
- Content can be edited and personalized.
- Allows selection of emotional tone.
- Produces plagiarism-free content.
- Customizable output.
Cons:
- Usage-based subscription plans might not suit everyone.
- Quality may not always match human-written content.
7. Hyperwrite
Hyperwrite excels as a ChatGPT Chrome extension for creating compelling email copies that convert clients. It’s also suitable for blog posts, marketing copy, and social media content.
Pricing:
The free plan has limited usage, with paid plans starting at $19.99 per month for extended usage.
Pros:
- Generates well-crafted replies based on received emails.
- Enhances documents or messages for better clarity, tone, and style.
- Provides accurate AI-based text translations.
- Includes a Chrome extension.
- Integrates with platforms like Google Docs, WordPress, and Gmail.
Cons:
- Free plan limitations.
- No multilingual support.
8. Ellie
Ellie is an email assistant who learns your writing style to craft resonant emails. It understands context and can write in multiple languages, with customization options.
Pricing:
The free plan includes a limited number of replies, with paid plans starting at $15.44 monthly.
Pros:
- Adapts to the user’s writing style for personalized replies.
- Uses professional language, making a good impression.
- Detects incoming email language and replies accordingly.
- Multilingual support.
- Quickly generates personalized email responses.
Cons:
- Free version limited to 2 replies per day.
- Initial time investment needed to train Ellie.
9. Remail
Remail is a ChatGPT Chrome extension designed for email writing. It simplifies the process, allowing users to select response tones and generate quality email replies quickly.
Pricing:
The free plan is limited to 15 emails, with paid plans starting at $5 per month for more extensive use.
Pros:
- Understands email thread context and provides multiple reply options.
- Pre-generated positive or negative responses with a single click.
- Custom response creation, scheduling links in emails, and tone adjustment.
- It is useful for various professionals to save time.
- Flexible custom response options.
Cons:
- Limited customer support.
- Free plan restricted to 15 emails.
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10. HubSpot’s Free AI Email Writer
HubSpot’s Free AI Email Writer is a cutting-edge tool designed to help businesses captivate and connect with their audience through email. Elevate your email marketing campaigns by leveraging this AI-powered innovation. Combining the sophisticated capabilities of artificial intelligence with human marketing expertise, HubSpot’s tool is set to transform your email outreach.
Pros
- Enhanced Engagement: This tool utilizes recipient data to provide insights on crafting personalized emails, which significantly boosts customer engagement and conversion rates.
- A/B Testing Optimization: With recommendations on testing variables like subject lines and CTAs, you can optimize your campaigns based on robust, data-driven insights.
- Efficiency: The AI streamlines the email creation process, saving time and enabling you to produce impactful emails more efficiently.
- Personalization: By incorporating tailored elements into your emails, you can enhance customer engagement and achieve better results.
Cons
- Creativity and Emotional Intelligence: While the AI offers valuable suggestions, it may not match the creative intuition and emotional intelligence of a human marketer.
- Adaptation Period: Users might need some time to fine-tune the tool to align it perfectly with their email marketing goals.
Experience the power of HubSpot’s AI email writer for free. Join the beta list today and start crafting compelling email campaigns at no cost! Premium options are also available.
11. Jasper AI
Jasper AI is a top-tier AI copywriting tool using GPT-3 to create diverse content, including social media posts, ads, blogs, and emails. Its unique selling point is maintaining your brand voice in the copy.
Pricing:
Offers three plans: creator, team, and custom. The creator plan costs $49 per month, or $39 with annual payment.
Pros:
- Learns your brand for consistent, high-quality content.
- Facilitates team collaboration.
- Converts a single piece into a full campaign quickly.
- Supports voice prompts and keywords.
- Integrates with Grammarly and other extensions.
- Customized and plagiarism-checked content.
Cons:
- Learning curve for effective use.
- Potentially expensive compared to other tools.
AI for Email: Tips for Integrating AI into Your Communication
Integrating AI into your email communication can transform your workflow in several innovative ways. For instance, when handling support emails, leveraging AI to suggest answers can be incredibly advantageous. It excels at tackling straightforward inquiries, thus saving time and providing a solid foundation for more complex responses.
Sales professionals can harness AI to craft outreach emails, even creating entire sequences efficiently. If you already have a template, AI can personalize it to enhance its resonance with your target audience, thereby optimizing both time and impact.
Marketing teams can greatly benefit from AI’s ability to swiftly iterate on concepts. You can draft initial copy and then utilize AI to adjust the tone or tailor the message to specific demographics. Although these AI-generated drafts might need some refinement, the speed and creative boost they offer are invaluable.
Regardless of how you incorporate AI into your communications, it is crucial to do so ethically and responsibly. Always verify the facts in any AI-generated content, as AI systems draw from internet data, which isn’t always accurate or reliable.
Moreover, transparency is key when using AI, particularly for tasks like automated message responses. Most recipients are comfortable with initial interactions being AI-driven, but misrepresenting AI as a human agent can lead to dissatisfaction.
