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“IF” is a 2024 American live-action/animated fantasy comedy, masterfully crafted by John Krasinski, who served as the film’s writer, producer, and director. This star-studded film features Cailey Fleming, Ryan Reynolds, Krasinski himself, Fiona Shaw, Alan Kim, and Liza Colón-Zayas, with the voices of Phoebe Waller-Bridge, Louis Gossett Jr., and Steve Carell. The story revolves around a young girl and her neighbor who gain the ability to see imaginary friends.
IF Movie Development and Production
From Idea to Big Screen
The journey began in 2019 when Krasinski started developing the project, with Reynolds quickly onboard. Between October 2021 and January 2022, the rest of the ensemble cast joined. Filming spanned from August 2022 to May 2023 in the UK, wrapping up just in time for its theatrical release.
Casting Magic
The casting of “IF” brought together an impressive lineup. In October 2021, Phoebe Waller-Bridge and Fiona Shaw were cast. By January 2022, Steve Carell, Alan Kim, Cailey Fleming, and Louis Gossett Jr. had joined, with Krasinski and Carell reuniting after their “The Office” days. August 2022 saw Bobby Moynihan’s addition, and Brad Pitt lent his voice to an invisible friend named Keith, despite having no dialogue. The film pays tribute to Louis Gossett Jr., marking his last performance.
Release and Box Office Performance
Released by Paramount Pictures in the United States on May 17, 2024, “IF” had an originally planned release date of November 17, 2023, which was moved to May 24, 2024, before being brought forward by a week. The film grossed $85.5 million in the U.S. and Canada, with an additional $57.6 million from other regions, totaling $143.1 million worldwide.
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Plot Synopsis
12-year-old Bea moves into her grandmother Margaret's New York apartment as her father undergoes heart surgery. Initially dismissive of her dad's playful nature, she encounters a mysterious creature while out shopping. Following it, she meets Cal and discovers a hidden world of imaginary friends (IFs) needing new children. Despite initial reluctance, Bea decides to help.
Cal takes Bea to Memory Lane Retirement Home for IFs under a swing at Coney Island, where Lewis, an elderly teddy bear, inspires her to redesign the facility. Attempting to connect an IF with a hospitalized boy, Benjamin, proves challenging until Bea realizes IFs might need to reunite with their original friends.
Through conversations with her grandmother, Bea recognizes Blossom, Margaret's childhood IF, and tests her theory by sparking memories through dancing. This revelation propels Bea, Cal, and Blue on a quest to reunite Blue with his original friend, Jeremy. The encounter rejuvenates Jeremy's confidence.